Positioning a startup for acquisition
TheraWe came to us with an incredible product idea. The therapy journey for parents with special needs children is riddled with complexity and paperwork. The product aimed to eliminate the paper work for their child with each therapist. Their challenge was that their experience lacked necessary features to make that possible as well as a quality user experience that would relieve the headache of the physical documents.
We worked with their leadership team to refine their brand and build out sticky product features that improved their relationships with parents, therapists, and investors.
Our work landed them a strategic partnership that resulted in a successful exit to a larger behavioral health company. Once acquired, the parent company hired us to redesign their existing healthcare billing software.
Full Stack Design Service.
When we presented them with our design goals, problem space, and yearning for user delight — they delivered. It is rare to receive an experience of UX functionary in smooth interaction design, as well as the panache of illustrations, polish, and empty states all in one house. From app design to brand identity, they can connect the entire product to market experience.
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